The first four semesters introduce the basics of business administration and provide a comprehensive insight into the various disciplines in tourism (tour operators, hotel industry, destinations, etc.). The third year includes a year abroad to gain practical experience in the international tourism market. The final year of study focuses primarily on developing management skills within the chosen specialisations: Cruise Business or Innovation
Why to choose this programme
Unique in Germany
International Tourism Management with a focus on Cruise Business or Innovation is a unique study program in Germany with the degree "Bachelor of Arts".100% English
As international as tourism itself, this is why the study program is entirely in EnglishOne-year internship/study abroad
Gain experience abroad in the third year of the program during a semester abroad and/or an internshipPersonal and individual
Close contact with the teachers, short distances, small groups
Discover the world with us
Your future in an international environment
International Tourism Management is a business management degree program, whereby you can focus on the cruise market or innovations. Our students are trained for roles in product management, marketing, sales and human resources. Possible employers range from destination management organisations, tour operators, shipping companies, hotels to consulting firms. Due to the broad study program, the internationality and the practical relevance of the programme, our graduates have very good career opportunities.
Facts about the study programme
Degree of Studies
Bachelor of ArtsStudy Form
Full-time studyTerm of Admission
admission-freeTerm of Admission
Winter semesterMain Course Language
EnglishStandard Period of Study
8 Semester
2 different specializations Which one do you choose?
Unlock your potential
The Bachelor's degree program International Tourism Management B.A. is a 4-year full-time program. 240 credit points are earned with the degree. Students gain an overview of economic action and decision-making, how companies function, or how products are designed and resources are managed. Throughout the degree, students work on a number of projects where the theoretical knowledge can be applied in practical cases - current challenges of the tourism industry, individual tourism companies and society are addressed. In this way, students not only gain important practical experience, but make a valuable contribution to society and develop personal skills in a career-oriented manner. In the fifth and sixth semesters, students work abroad, whereby a semester abroad can be integrated.
Program overview
Focus areas: Cruise Business or Innovation
Strong practical focus: projects with renowned partners and internships
Internationality: English as teaching language, 1-year stay abroad
Personal and individual: close contact with lecturers, short distances, small groups
If you decide to study for a year at our partner university KMUTNB in Bangkok, you can also take advantage of our double degree option and get a Bachelor of Business Administration in International Trade and Business Logistics in addition to your Bachelor in International Tourism Management.
Admission and application
In addition to the university entrance qualification, very good English language skills are a prerequisite for the International Tourism Management degree. Studying is demanding, studying in a foreign language is even more demanding. To keep language barriers as low as possible, all students must demonstrate English skills at C1 level of the Common European Framework of Reference for Languages by the end of the first semester. If German is not their native language, language skills at A1 level must already be demonstrated for enrolment.
The International Tourism Management program accepts students every winter semester. The application deadlines for the winter semester regularly ends on the 15th of September. The application deadline for the winter semester 2024/25 has been extended to September 27. The application is made online on our ecampus application portal, where all required documents must be uploaded.
Bremerhaven University of Applied Sciences is a member university of UNI-ASSIST (Arbeits- und Servicestelle für Internationale Studienbewerbungen). Prospective students who have obtained their university entrance qualification outside the European Union (EU) should therefore submit their application directly to UNI-ASSIST. After successful examination, the application will be forwarded to the Bremerhaven University of Applied Sciences. The processing of the application by UNI-ASSIST is subject to a fee for the applicant.
Applicants with several years of relevant professional experience have the option of reduce the duration of their studies to three years.
Further information on the application procedure can be found on the pages of the Enrolment and Examination Office.
English certificate, possibly maths preparation course, the study mentor is happy to help with information about studying and with questions about life in Bremerhaven, such as finding accommodation or leisure activities.
Learn more about the study program
International Tourism Management